Exercise: Call various customers and receive feedback on the idea and revenue projections of the business. Find out how much customers are willing to pay for the service and find various price points.

Feedback: Selling food products at Whole Foods. Shelf Competition. Farmers market location Competition. Breaking even on Business. $50 great price, if it generates $500 per month. $150 great price, if it generates > $1000 per month. Currently works at a Corporate job. “With that revenue, you will put me back into business.” $50 per month is a great price, for $500 revenue. $150 per month is a great price, for > $1000 revenue. Sold in 8 farmers markets, where there were total 30 farmers markets in Bay Area, now > 250. Made $1000 in revenue, by spending $600-700. Would pay for more customers. Love the idea. Would pay $50 a month for $500 in revenue. Would pay $150 a month for > $1000 in revenue. Would love to test the beta of the new seller platform. Interested in the analytics, bringing traffic from social media sites. Interested in the buy conversion data. Interested in exploring which products are selling. Interested in retiring non-selling products, and make more money on selling products, by data.